Research In Motion Prepares for Super Bowl Ad

When it comes to reaching out to the audience, nothing else is as massive and extensive as putting up an advertisement during the Super Bowl. Research In Motion knows this all too well, so they are banking on a big-budgeted Super Bowl spot on February 3rd to promote its BlackBerry 10 software, along with its much-anticipated smartphones that run in it. It costs $4 million to secure a 30-second spot on this year's Super Bowl, not to mention the budget needed to produce the commercial.

Gadget.com , Research In Motion Prepares for Super Bowl Ad, Research In Motion Prepares for Super Bowl Ad

Thin is in with the Flatlight flashlight

Bucking traditions in the flashlight form factor, Flatlight, a Kickstarter project by Tater Tot Designs, brings in the thin. The Flatlight is 3.57″ X 1.99″ X 0.11″, giving it a credit card-like profile. An array of LED transmits light to a fiber optic backlight that evenly distributes the light through the lens. Although I don't think the Flatlight will replace your main flashlight for heavy-duty lighting needs, it does look like it would be a great lightweight addition to a purse, camera bag, or even gear bag for limited low light use.

The Gadgeteer , Thin is in with the Flatlight flashlight, Thin is in with the Flatlight flashlight

It pays to be social

KCOM Group saves £216,000 by using social media as a recruitment tool25 January 2013: The KCOM Group recruitment team have been making the most of social media for direct recruitment and have saved around £216,000 in the past 12 months.By using a direct sourcing strategy, the team has dramatically reduced the amount of money that is usually spent on using recruitment agencies.

Press Release Distribution , It pays to be social, It pays to be social

Porsche 918 Spyder officially priced from $845K, Weissach package $84K more

Porsche has released official pricing for its entire lineup of 2013 models, which just happens to include the upcoming 918 Spyder hybrid supercar. The 795-horsepower advanced-technology-lab-on-wheels is now officially confirmed to have a starting price of $845,000 in the US, which is the exact amount we were told earlier when we had the opportunity to ride shotgun in some 918 Spyder pre-production test vehicles.

Autoblog , Porsche 918 Spyder officially priced from $845K, Weissach package $84K more

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technologypulse, Porsche 918 Spyder officially priced from $845K, Weissach package $84K more

StarCraft II: Heart of the Swarm Opening Cinematic Trailer

Here we have the opening cinematic trailer for StarCraft II's upcoming expansion pack ‘Heart of the Swarm'. Just a bit info, this add-on content will hit PC and PC Mac on March 12, 2013.

TechFresh , StarCraft II: Heart of the Swarm Opening Cinematic Trailer, StarCraft II: Heart of the Swarm Opening Cinematic Trailer

Tinubu Square Helps Leading Invoice Factoring Company Bibby To Manage Trade Credit Limits Offered To Clients

Global roll-out planned following successful implementation of Tinubu Risk Management Center (Cloud-based SaaS)22 January, 2013 – London, UK  – Tinubu Square, the most trusted source of credit risk solutions for trade credit insurers, has today announced that the Tinubu RMC SaaS (Risk Management Center) platform has been deployed by Bibby Financial Services (BFS), the UK’s leading independent invoice finance specialist, to manage the limits on trade credit facilities that it is offering to customers.

Press Release Distribution , Tinubu Square Helps Leading Invoice Factoring Company Bibby To Manage Trade Credit Limits Offered To Clients, Tinubu Square Helps Leading Invoice Factoring Company Bibby To Manage Trade Credit Limits Offered To Clients

New research reveals SMB’s strong app-etite for mobile

Sage sees 64% uplift in its mobile app use during big freeze, as growing number of owners turn to apps to run their business away from the office Newcastle 22nd January – Mobile app adoption is set to rocket over the next few years and transform the way small and medium sized businesses operate, new research from software and services provider Sage UK has revealed.

Press Release Distribution , New research reveals SMB’s strong app-etite for mobile, New research reveals SMB’s strong app-etite for mobile

Kate Upton washes 2014 Mercedes-Benz CLA in glorious slow motion for Super Bowl

. Mercedes-Benz made news in December when we learned that Kate Upton, the Sports Illustrated swimsuit edition cover model, would be pitching the automaker's all-new 2014 CLA at the Super Bowl next month. With Mercedes determined to target a more youthful buyer for its stylish compact sedan, choosing a beautiful 20-year-old pinup seemed to make good sense.
In order to tease us before the big game, the German automaker has just released a 90-second video with the very seductive Upton interacting with soap suds and her blonde hair.



Autoblog , Kate Upton washes 2014 Mercedes-Benz CLA in glorious slow motion for Super Bowl , Kate Upton washes 2014 Mercedes-Benz CLA in glorious slow motion for Super Bowl

Mead & Co updates ScriptX for easier, more powerful browser-based printing

Launches version 7.1 of world’s bestselling printing add-on21 January 2013: Mead & Co today released ScriptX 7.1, the latest version of the global standard for controlling the printing of browser-hosted content on Microsoft Windows. ScriptX 7.1 has been enhanced based on customer feedback to include an improved user experience, easier management and the dynamic connection of shared printers. ScriptX is the world’s favourite add-on for total control when printing html and PDF documents, labels or bar codes from client and server computers running Microsoft's Internet Explorer (IE) browser.

Press Release Distribution , Mead & Co updates ScriptX for easier, more powerful browser-based printing, Mead & Co updates ScriptX for easier, more powerful browser-based printing

Sony Cyber-shot DSC-W710 Digital Camera

If you're in the market for a new digital camera, I suggest you to take a look at this new Sony Cyber-shot DSC-W710. This compact camera sports a 16.1MP 1x2.3″ Super HAD CCD image sensor, a 5x optical zoom lens, a 2.7-inch LCD screen, a multi-card slot and 720p HD video recording capabilities. The Cyber-shot DSC-W710 is currently available for pre-order via BestBuy for just $99.99.

TechFresh , Sony Cyber-shot DSC-W710 Digital Camera, Sony Cyber-shot DSC-W710 Digital Camera

Innocube DLP Pico Projector for Kids

The recently concluded CES 2013 has brought out some innovative and interesting devices. There were some that catered to general consumers while there are also other devices introduced that cater to special uses. One probably interesting introduction involves one from Texas Instruments called the Innocube DLP Pico Projector. The colorful Innocube DLP Pico Projector may be called a unique projector in that it is primarily designed for kid's use. The Innocube features a colorful a rugged rubber outer casing to protect the pico projector from the occasional bumps and drops typical of how kids handle devices.

Gadget.com , Innocube DLP Pico Projector for Kids, Innocube DLP Pico Projector for Kids