The tech world has been abuzz about the announced partnership of Microsoft with Barnes & Noble. The Redmond-based software giant is set to invest in a five-year period at least $605 million in a newly-established subsidiary (temporarily called “Newco”), which houses B and N's Nook e-reader and college textbook businesses. The relationship would be beneficial to both parties. While it would open the Nook maker to international markets, it also signals a start of Microsoft's venture into a new market.
“We wanted a great technology partner and obviously deep pockets that can help us properly capitalize.
Gadget.com, Barnes and Noble Partners with Microsoft
No comments:
Post a Comment